Savile Row Mayfair
British style, expertly tailored.
Recognised for excellence as a Best New Fragrance Finalist in the Pure Beauty Awards, Savile Row Mayfair is an Eau de Parfum and grooming range designed to reflect the prestige, heritage, brand values and unrivalled craftsmanship associated with Savile Row.
The brand
Savile Row has been a leading British institution for over 200 years. Its focus on creating timelessly elegant tailoring has made it famous the world over.
- Category
- Premium Tailoring
- Created
- Eau de Parfum and men's grooming range
Mayfair is a masterfully created signature scent that exudes luxury and sophistication. Like a Savile Row suit, the fragrance combines British style with craftmanship and expert knowledge. The men's grooming range is perfect for layering and is developed for every day, elegant indulgence, perfectly complimenting every outfit and occasion.
Like a Savile Row suit, Mayfair is made in Great Britain using the finest ingredients. The sleek glass bottle with weighted cap is beautifully designed to be seen, and the bespoke fabric label is yet another nod to perfect tailoring.
Your brand next
Every brand deserves a signature.
ICON develops fragrance and grooming ranges that carry a brand's values as faithfully as its clothing does.